/* Plural Tecnologia — site institucional. Marca: vermelho #d7262e, preto e off-white (pacote oficial). */
:root {
  --red: #d7262e; --red-dark: #b51d24; --red-soft: #fdeceb;
  --ink: #141414; --ink-2: #3a3a3a; --muted: #6b6b6b; --line: #e7e3df; --bg: #faf8f6; --white: #ffffff; --dark: #121212;
  --radius: 18px; --max: 1160px;
}
* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body { margin: 0; font-family: Inter, system-ui, -apple-system, Segoe UI, sans-serif; color: var(--ink); background: var(--white); line-height: 1.55; -webkit-font-smoothing: antialiased; }
img { max-width: 100%; display: block; }
a { color: var(--red); text-decoration: none; }
a:hover { text-decoration: underline; }
.wrap { max-width: var(--max); margin: 0 auto; padding: 0 24px; }

/* topo */
.topo { position: sticky; top: 0; z-index: 20; background: rgba(255,255,255,.92); backdrop-filter: blur(10px); border-bottom: 1px solid var(--line); }
.topo .wrap { display: flex; align-items: center; justify-content: space-between; height: 72px; gap: 20px; }
.topo .marca img { height: 40px; width: auto; }
.menu { display: flex; gap: 26px; align-items: center; font-size: 15px; font-weight: 500; }
.menu a { color: var(--ink-2); }
.menu a.ativo, .menu a:hover { color: var(--red); text-decoration: none; }
.btn { display: inline-flex; align-items: center; gap: 8px; padding: 12px 20px; border-radius: 999px; font-weight: 600; font-size: 15px; border: 2px solid transparent; cursor: pointer; transition: .15s; white-space: nowrap; }
.btn:hover { text-decoration: none; transform: translateY(-1px); }
.btn.prim { background: var(--red); color: #fff; }
.btn.prim:hover { background: var(--red-dark); }
.btn.sec { border-color: var(--ink); color: var(--ink); background: transparent; }
.btn.claro { border-color: rgba(255,255,255,.5); color: #fff; }
.btn.branco { background: #fff; color: var(--ink); }
.menu-btn { display: none; background: none; border: 0; font-size: 26px; cursor: pointer; color: var(--ink); }

/* hero */
.hero { background: var(--dark); color: #f4efe9; position: relative; overflow: hidden; }
.hero .wrap { padding-top: 96px; padding-bottom: 96px; position: relative; z-index: 1; }
.hero::after { content: ""; position: absolute; right: -180px; top: -120px; width: 620px; height: 620px; border-radius: 50%; background: radial-gradient(circle, rgba(215,38,46,.45), rgba(215,38,46,0) 68%); }
.selo { display: inline-flex; align-items: center; gap: 8px; padding: 7px 14px; border-radius: 999px; background: rgba(215,38,46,.16); color: #ffb3b0; font-size: 13px; font-weight: 600; letter-spacing: .3px; }
.hero h1 { font-size: clamp(36px, 5.4vw, 64px); line-height: 1.05; letter-spacing: -1.6px; margin: 20px 0 18px; max-width: 880px; font-weight: 800; }
.hero h1 em { font-style: normal; color: var(--red); }
.hero p.lead { font-size: clamp(17px, 2vw, 21px); color: #cfc8c0; max-width: 720px; margin: 0 0 34px; }
.acoes { display: flex; gap: 14px; flex-wrap: wrap; }

/* seções */
section { padding: 88px 0; }
section.cinza { background: var(--bg); }
.kicker { color: var(--red); font-weight: 700; font-size: 13px; letter-spacing: 2px; text-transform: uppercase; margin-bottom: 10px; }
h2 { font-size: clamp(28px, 3.6vw, 42px); line-height: 1.12; letter-spacing: -.8px; margin: 0 0 14px; font-weight: 800; }
.sub { color: var(--muted); font-size: 18px; max-width: 760px; margin: 0 0 40px; }
.grade { display: grid; gap: 22px; }
.g2 { grid-template-columns: repeat(2, 1fr); } .g3 { grid-template-columns: repeat(3, 1fr); } .g4 { grid-template-columns: repeat(4, 1fr); }
.cartao { background: #fff; border: 1px solid var(--line); border-radius: var(--radius); padding: 26px; }
.cartao h3 { margin: 0 0 8px; font-size: 19px; }
.cartao p { margin: 0; color: var(--muted); font-size: 15.5px; }
.ico { width: 46px; height: 46px; border-radius: 12px; background: var(--red-soft); color: var(--red); display: grid; place-items: center; font-size: 22px; margin-bottom: 16px; }

/* produtos */
.produto { display: flex; flex-direction: column; gap: 16px; background: #fff; border: 1px solid var(--line); border-radius: 22px; padding: 30px; transition: .2s; }
.produto:hover { border-color: var(--red); box-shadow: 0 18px 40px rgba(0,0,0,.07); text-decoration: none; }
.produto .logo { height: 46px; width: auto; align-self: flex-start; }
.produto .status { align-self: flex-start; font-size: 12.5px; font-weight: 700; padding: 5px 11px; border-radius: 999px; background: #e9f6ee; color: #1e7a45; }
.produto .status.impl { background: #fff4e0; color: #9a5b00; }
.produto p { color: var(--muted); margin: 0; flex: 1; }
.produto .mais { color: var(--red); font-weight: 600; }

/* faixa de destaque */
.faixa { background: var(--red); color: #fff; border-radius: 26px; padding: 52px; display: flex; justify-content: space-between; align-items: center; gap: 30px; flex-wrap: wrap; }
.faixa h2 { margin: 0; color: #fff; }
.faixa p { margin: 8px 0 0; color: #ffe1df; font-size: 18px; }

/* listas */
.lista { list-style: none; padding: 0; margin: 0; display: grid; gap: 12px; }
.lista li { padding-left: 30px; position: relative; }
.lista li::before { content: ""; position: absolute; left: 0; top: 4px; width: 18px; height: 18px; border-radius: 50%; background: var(--red) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 20 20'%3E%3Cpath d='M5 10.5l3 3 7-7' stroke='white' stroke-width='2.4' fill='none' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center/14px no-repeat; }

/* duas colunas texto + ilustração */
.duas { display: grid; grid-template-columns: 1.05fr 1fr; gap: 60px; align-items: center; }
.duas.inv > :first-child { order: 2; }

/* planos */
.planos { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; align-items: stretch; }
.plano { background: #fff; border: 1px solid var(--line); border-radius: 22px; padding: 30px; position: relative; display: flex; flex-direction: column; }
.plano.dest { border: 2px solid var(--red); box-shadow: 0 22px 50px rgba(215,38,46,.12); }
.plano .tag { position: absolute; top: -13px; left: 30px; background: var(--red); color: #fff; font-size: 12px; font-weight: 700; padding: 5px 12px; border-radius: 999px; }
.plano .nome { text-transform: uppercase; letter-spacing: 1.6px; font-weight: 700; color: var(--red); font-size: 14px; }
.plano .preco { font-size: 44px; font-weight: 800; letter-spacing: -1px; margin-top: 10px; }
.plano .preco small { font-size: 16px; color: var(--muted); font-weight: 500; letter-spacing: 0; }
.plano .anual { color: var(--red); font-weight: 600; font-size: 14px; margin-bottom: 18px; }
.plano .lista { font-size: 15px; gap: 9px; margin-bottom: 24px; flex: 1; }
.nota { font-size: 13.5px; color: var(--muted); }

/* comparativo de preço (chatPlu × práticas comuns) */
.comparativo { background: #fff; border: 1px solid var(--line); border-radius: 22px; overflow: hidden; }
.cmp-linha { display: grid; grid-template-columns: 1fr 1.25fr 1.25fr; border-top: 1px solid var(--line); }
.cmp-linha > div { padding: 18px 22px; font-size: 15px; }
.cmp-cab { border-top: 0; background: var(--dark); color: #f4efe9; font-weight: 700; font-size: 13px; letter-spacing: 1.2px; text-transform: uppercase; align-items: center; }
.cmp-cab > div { font-size: 13px; }
.cmp-cab .cmp-nosso { background: #fff; display: flex; align-items: center; }
.cmp-perg { font-weight: 700; color: var(--ink); }
.cmp-nosso { background: var(--red-soft); color: var(--ink); position: relative; padding-left: 50px !important; }
.cmp-linha:not(.cmp-cab) .cmp-nosso::before { content: ""; position: absolute; left: 20px; top: 20px; width: 18px; height: 18px; border-radius: 50%; background: var(--red) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 20 20'%3E%3Cpath d='M5 10.5l3 3 7-7' stroke='white' stroke-width='2.4' fill='none' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center/14px no-repeat; }
.cmp-cab .cmp-nosso { padding-left: 22px !important; }
.cmp-deles { color: var(--muted); }
.cartao.conta h3 { font-size: 22px; letter-spacing: -.3px; }
@media (max-width: 720px) {
  .cmp-cab { display: none; }
  .cmp-linha { grid-template-columns: 1fr; border-top: 6px solid var(--bg); }
  .cmp-linha > div { padding: 12px 18px; }
  .cmp-perg { padding-top: 18px !important; }
  .cmp-deles::before { content: "No mercado: "; font-weight: 700; color: var(--ink-2); }
}

/* ilustração de tela (não é captura real) */
.tela { color: var(--ink); background: #fff; border-radius: 18px; box-shadow: 0 30px 70px rgba(0,0,0,.18); overflow: hidden; border: 1px solid var(--line); font-size: 13px; }
.tela .barra { height: 34px; background: #f1ede9; display: flex; align-items: center; gap: 6px; padding: 0 12px; }
.tela .barra i { width: 10px; height: 10px; border-radius: 50%; background: #d9d3cc; display: block; }
.tela .corpo { display: grid; grid-template-columns: 38% 62%; min-height: 330px; }
.tela .lista-conv { border-right: 1px solid var(--line); }
.tela .conv { padding: 11px 12px; border-bottom: 1px solid var(--line); display: grid; gap: 2px; }
.tela .conv.on { background: var(--red-soft); }
.tela .conv b { font-size: 13px; } .tela .conv span { color: var(--muted); font-size: 12px; }
.tela .chip { display: inline-block; font-size: 10.5px; font-weight: 700; padding: 2px 7px; border-radius: 999px; background: #eee; color: #555; margin-right: 4px; }
.tela .chip.r { background: var(--red); color: #fff; }
.tela .msgs { padding: 14px; display: flex; flex-direction: column; gap: 9px; background: #fbfaf8; }
.tela .m { max-width: 82%; padding: 8px 11px; border-radius: 12px; background: #fff; border: 1px solid var(--line); }
.tela .m.eu { align-self: flex-end; background: #ffe9e7; border-color: #f7cfcc; }
.tela .m.nota { align-self: stretch; max-width: 100%; background: #fff8e1; border-color: #f1e0a6; font-size: 12px; }
.tela .m.robo { background: #f2f2f2; }
.legenda-ilustr { font-size: 12px; color: var(--muted); margin-top: 10px; text-align: center; }
.celular { width: 290px; margin: 0 auto; border-radius: 38px; background: #111; padding: 12px; box-shadow: 0 30px 70px rgba(0,0,0,.25); }
.celular .tel { color: var(--ink); background: #fff; border-radius: 28px; overflow: hidden; min-height: 520px; font-size: 13px; }
.celular .cab { background: var(--red); color: #fff; padding: 16px; font-weight: 700; }
.celular .item { padding: 12px 16px; border-bottom: 1px solid var(--line); display: flex; justify-content: space-between; gap: 10px; }
.celular .ok { color: #1e7a45; font-weight: 700; } .celular .pend { color: #9a5b00; font-weight: 700; }
.foto { height: 120px; margin: 12px 16px; border-radius: 12px; background: linear-gradient(135deg, #d9d3cc, #f1ede9); position: relative; }
.foto span { position: absolute; left: 8px; bottom: 8px; background: rgba(0,0,0,.65); color: #fff; font-size: 10.5px; padding: 4px 7px; border-radius: 6px; line-height: 1.35; }

/* passos */
.passos { counter-reset: p; display: grid; gap: 22px; grid-template-columns: repeat(4, 1fr); }
.passo { counter-increment: p; }
.passo::before { content: counter(p); display: grid; place-items: center; width: 44px; height: 44px; border-radius: 50%; background: var(--red); color: #fff; font-weight: 800; margin-bottom: 14px; }
.passo h3 { margin: 0 0 6px; font-size: 18px; } .passo p { margin: 0; color: var(--muted); font-size: 15px; }

/* perguntas */
details { border-bottom: 1px solid var(--line); padding: 18px 0; }
summary { font-weight: 600; font-size: 17px; cursor: pointer; list-style: none; display: flex; justify-content: space-between; gap: 20px; }
summary::after { content: "+"; color: var(--red); font-size: 22px; line-height: 1; }
details[open] summary::after { content: "–"; }
details p { color: var(--muted); margin: 10px 0 0; }

/* contato */
.contato { display: grid; grid-template-columns: repeat(2, 1fr); gap: 22px; }
.contato a.cartao { display: block; color: var(--ink); }
.contato a.cartao:hover { border-color: var(--red); text-decoration: none; }
.contato .valor { font-size: 22px; font-weight: 700; margin-top: 4px; color: var(--ink); word-break: break-word; }
.contato .ico img { width: 26px; height: 26px; }
.contato .obs { color: var(--muted, #6b6560); font-size: 14.5px; margin: 10px 0 0; }

/* rodapé */
.rodape { background: var(--dark); color: #a9a29a; padding: 56px 0 36px; font-size: 14.5px; }
.rodape .wrap { display: grid; grid-template-columns: 1.4fr 1fr 1fr; gap: 40px; }
.rodape img { height: 40px; width: auto; margin-bottom: 14px; }
.rodape h4 { color: #f4efe9; margin: 0 0 12px; font-size: 15px; }
.rodape a { color: #d6cfc7; display: block; margin-bottom: 8px; }
.rodape .base { grid-column: 1 / -1; border-top: 1px solid #2a2a2a; padding-top: 22px; margin-top: 10px; font-size: 13px; }

/* páginas de texto */
.texto { max-width: 780px; }
.texto h1 { font-size: 40px; letter-spacing: -.8px; margin: 0 0 8px; }
.texto h2 { font-size: 24px; margin-top: 36px; }
.texto table { border-collapse: collapse; width: 100%; margin: 14px 0; font-size: 15px; }
.texto th, .texto td { border: 1px solid var(--line); padding: 9px 12px; text-align: left; vertical-align: top; }

/* chatPlu flutuante (símbolo do chatPlu, nunca o ícone do WhatsApp) */
.zap { position: fixed; right: 22px; bottom: 22px; z-index: 30; width: 60px; height: 60px; border-radius: 50%; background: var(--red); display: grid; place-items: center; box-shadow: 0 10px 30px rgba(0,0,0,.25); }
.zap svg { width: 32px; height: 32px; }
.zap:hover { filter: brightness(1.08); }

@media (max-width: 960px) {
  .g3, .g4, .planos, .passos { grid-template-columns: 1fr 1fr; }
  .duas, .duas.inv { grid-template-columns: 1fr; gap: 36px; }
  .duas.inv > :first-child { order: 0; }
  .rodape .wrap { grid-template-columns: 1fr 1fr; }
}
@media (max-width: 720px) {
  .menu { display: none; position: absolute; top: 72px; left: 0; right: 0; background: #fff; flex-direction: column; align-items: stretch; padding: 16px 24px 24px; border-bottom: 1px solid var(--line); gap: 14px; }
  .menu.aberto { display: flex; }
  .menu-btn { display: block; }
  .g2, .g3, .g4, .planos, .passos, .contato { grid-template-columns: 1fr; }
  section { padding: 64px 0; }
  .hero .wrap { padding-top: 64px; padding-bottom: 64px; }
  .faixa { padding: 34px 26px; }
  .tela .corpo { grid-template-columns: 1fr; }
  .tela .lista-conv { display: none; }
  .rodape .wrap { grid-template-columns: 1fr; }
}

/* vídeos */
.video-filme { border-radius: 22px; overflow: hidden; background: #000; box-shadow: 0 30px 70px rgba(0,0,0,.18); aspect-ratio: 16 / 9; }
.video-filme video { width: 100%; height: 100%; display: block; }
.curtos { display: grid; grid-template-columns: repeat(5, 1fr); gap: 18px; }
.curto { margin: 0; cursor: pointer; }
.curto video { width: 100%; aspect-ratio: 9 / 16; object-fit: cover; border-radius: 18px; background: #111; display: block; box-shadow: 0 18px 40px rgba(0,0,0,.14); }
.curto .v { position: relative; }
.curto .v::after { content: ""; position: absolute; right: 14px; bottom: 14px; width: 54px; height: 54px; border-radius: 50%; background: rgba(215,38,46,.92) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24'%3E%3Cpath d='M8 5v14l11-7z' fill='white'/%3E%3C/svg%3E") 55% center/26px no-repeat; pointer-events: none; transition: opacity .2s; }
.curto.tocando .v::after { opacity: 0; }
.curto figcaption { font-size: 14.5px; font-weight: 600; margin-top: 10px; color: var(--ink); }
.curto-unico { max-width: 300px; margin: 0 auto; }
@media (max-width: 960px) { .curtos { grid-template-columns: repeat(3, 1fr); } }
@media (max-width: 720px) { .curtos { grid-template-columns: none; grid-auto-flow: column; grid-auto-columns: 62%; overflow-x: auto; scroll-snap-type: x mandatory; padding-bottom: 8px; } .curto { scroll-snap-align: start; } }